Throughout YachtWorld and other websites, you will see highly visual banner adverts next to searches you have conducted. These are targeted adverts, that are deliberately placed in front of very specific groups of buyers, depending on the search they have conducted. Buyers will use these banner adverts in one of three ways:

• they will view the ad, and then continue their search
• they will view the ad, then use Google to find your website direct
• they will click on the ad itself

In each of these cases, the buyer will leave YachtWorld with your brand indelibly etched in their mind. It is one of the most powerful, effective, and sophisticated forms of raising your profile.

In the same way as TV advertising works, YachtWorld can guarantee the number of times your banner is seen per month. We do this by knowing in depth the numbers of people who search by specific brands, or length, or region. We will share that information with you when you are planning a campaign, so you can identify the sections of the market you most want to reach. If you have boats in stock, or an event to organise, or a new model to launch, speak to us about targeted banner advertising, as it may be the most cost-effective way of reaching the buyers you need.

Contact YachtWorld today by phone, or email [email protected].